Books Every Small Business Owner Should Read

Being a business owner can be tricky at times. Luckily for you we have compiled a list of the Top 5 books every small business owner should read. These provide insight from real life people with real life experience. Take a look at the timeless advice offered by these incredible authors. Smart Calling: Eliminate the...

Hobbies That Will Make You Better at Marketing.

Hobbies are a great way to get out of ‘work mode’, relax, and stretch different parts of your brain. Although your hobbies may not seem like they are extremely educational, they actually offer positives when it comes to business, marketing, advertisement, and the creativity it takes to be successful in these industries. Below are a...

Colorful presents with bows

10 Gifts to Show Your Marketing Staff They Are Appreciated

Want a great way to let your marketing staff know that they are appreciated? Check out these great gifts to let them know you’re proud of their hard work!      10. Water Bottle After all that coffee, it’s important to stay hydrated. A water bottle is a simple gift to give that will promote...

8 Humorous Marketing Jokes We Know You’ll Love

Need a good laugh? We have created a collection of some of the best marketing jokes and puns we’ve heard. Keep scrolling for more relatable, laugh out loud content.

3 MUST-do’s for your Google business listing

1) Ensure information accuracy and consistency There’s a lot that goes into a Google business listing, to name just a few: Business Name, Category, Location, Map, Hours of Operation, Phone Number, Website, Menu Link, Opening Date. On countless occasions, I’ve seen businesses that have a typo in their business name, or it doesn’t match the...

What is reach? Why should I care?

When you’re starting to promote small business, you need to understand how digital marketing works because it can make a monumental difference in how said business fares. Therefore, when you start learning about it, you realize that there are many terms and subjects that you’re not very familiar with, but that can be quite influential...

Apple Products

What can Steve Jobs & Apple teach us about Marketing?

Normally I start articles by making a little introduction about the topic in hand, explaining what it is and where it comes from but in this particular case, it would be a bit dumb from my part to try to present someone that was the symbol of massive change in the world of technology. “The ones...

Vision/Mission Statement Scrabble Pieces

Creating a Stellar Mission Statement

A company’s mission statement is an explanation of their reason to exist, establishing their purpose to for their customers and also for its own workers. “A mission acts as a lantern, anchor and, sometimes as a conscience,” said Guy Kawasaki. Mission statements vary between every company because of their business, the nature of the company...

Using branded merchandise, without wasting money…

There may be no such thing as a free lunch, but in the world of marketing, when you receive a free product such as pens, cups, shirts and almost any kind of things with the logo of a brand you’re being part of what we call branded merchandise. It is a practice well known by...

classroom

Skills from Kindergarten – Working with your Marketing Team…

Even though kindergarten may have been a while ago, the lessons you learned there still live on. No matter your age or job title, these simple childhood lessons can go a long way when it comes to many things — including your everyday marketing efforts. So grab some crayons, use your coloring book to take...